Introduction
Phase 1: What is the problem? (Discover / Explore / Empathise / Understand / Define) Carry out secondary research using scholarly and professional literature to learn as much as possible about the problem you identified, and its consequences. Do this by reading journal articles, books, referring to news, TED Talks and magazine articles, etc. Be sure to cite a minimum of five scholarly works. Integrate the use of references/theories within each phase. To complement your secondary research, use appropriate tools that were introduced in the weekly Modules (see Hot Tip 2 below) where possible to develop a deep understanding of the problem and the people experiencing the problem, before delineating it with a mind map. Clearly indicate which part(s) of the problem you will attempt to derive a solution for. Hot tip #1 For improved readability, and to remain within the allowed word limit, publish your findings from the Design Thinking tools in appendices, but be sure to provide reference to and discussion of these tools within the main body of your report. This tip also applies to other parts of your report. Hot tip #2 Phase 1 tools include empathy mapping, customer journey, problem statement, personas, root cause analysis, SDG goals, etc. The Problem packaging: what if our product is the recycle paper bag made from reused old paper?? – ultimately recycling old paper and promote using a more eco friendly packaging
– The idea is that we can make our own material for the bag, and it comes with different size to provide for supermarkets and local markets